T100 Children's Wear enters France Charles de Gaulle Airport

June 11, 2021

Recently, the French embassy in Beijing, investment director of the French government investment department and Ms. Zhong Lei, director of media and public relations, made a special trip from Shanghai to Guangzhou to visit the Chinese high-end parent-child children's clothing leading brand T100 , hoping to provide support for the T100 to expand into France and other European markets.


T100 founder Dong Wenmei poses with French business people

At the just-concluded 2014 APEC Business Leaders Summit, Chinese leaders again emphasized the “going out” development strategy, which helped Chinese brands to increase their confidence across national borders. On the one hand, it was the initiative of foreign governments to “kick the bridge”.

The French Government Investment Department is directly subordinate to the French Ministry of Economy, Finance and Industry and Regional Development. It is a government industrial and commercial organization headquartered in Paris and has 27 overseas offices. Its mission is to promote, promote and accept international investment in France.

The T100 founder, Dong Wenmei, who was just invited to attend the 2014 APEC CEO Summit, received Ms. Zhong Lei and introduced it to the T100's unique brand development model. Ms. Zhong Lei is very optimistic about the T100's first parent-child outfit and its allegorical significance. There will be plenty of opportunities in the French and even European markets that focus on family values. When she learned that T100 had opened specialty stores in airports in major cities such as Beijing, Guangzhou, Chengdu, Nanjing, and Chongqing, Ms. Zhong Lei said that France would like to introduce the T100 brand. The investment department of the French government is very It is willing to establish suitable market channels for excellent Chinese brands in France, such as airports and high-end hotel channels.

T100 founder Dong Wenmei and the investment director of the French government investment department took a group photo at T100 headquarters

It is reported that in early October this year, representatives of Chinese brands such as the T100 and the exceptions were invited to visit Paris Fashion Week in France and participate in the first Sino-French Brand Summit Forum to interact with famous brands such as Cartier, Montblanc and Hermès. T100's parenting philosophy and for children The brand spirit of “love, happiness, dreams” has left a deep impression on the French business community.

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T100 Children's Wear enters France Charles de Gaulle Airport

It is worth mentioning that the Mercedes-Benz China International Fashion Week held at the end of October this year, the T100 Spring/Summer 2015 fashion show for children's wear was also concerned and reported by Fashion TV. T100 “Three Generations "The exhibition of the catwalk and the communication of the parent-child idea have attracted the interest of European and American audiences. Fashion TV is one of the world's most famous three fashion television media. It is the world’s first and only 24-hour fashion channel that covers the world.

It is understood that in the past two years, the T100's unique parent-child concept and the elite brand-oriented high-end brand development model have increasingly attracted European attention. In December 2013, Mr. Eddie Malone, Head of Retail Industry China, UKTI, made a special trip to visit T100 headquarters and sent an invitation to T100 founder Dong Wenmei. He hoped to connect the Chinese retail brands with the UK market and enable British consumers to enjoy And experience the T100 special product.

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