Loewe releases the latest image in Paris Fashion Week

August 04, 2021

The brand new image from the cultural awareness, in many ways reflects LOEWE Loewe's bold innovation under the new guidance, re-interpretation of today's trends.

LOEWE (Loewe) released the latest image of advertising, echoing the ongoing Paris Fashion Week. In January 2015, LOEWE's brand new 2015 autumn and winter women’s image has been presented. Deducted by Lexi Boling, modeled by Benjamin Bruno and photographed by Steven Meisel. The advertiser's picture is a series of Steven Meisel's self-portraits that were specially adapted for LOEWE Loewe.

In this latest and untimed photo, Meisel is still a child, with five parrots in a secret place. When Jonathan Anderson, the creative director of LOEWE, was appointed to reinvent the brand, he used Meisel's work as an important reference.

Photographers who participate in all of the brand's image productions have now become an integral part of the brand's cultural landscape. Along with Meisel's photographs, there are LOEWE's new Puzzle handbags. The puzzle bags designed by Anderson will be the same as Amazona and Flamenco handbags.

The brand new image from the cultural awareness, in many ways reflects LOEWE Loewe's bold innovation under the new guidance, re-interpretation of today's trends.



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